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THE SATREADS ARCHIVE

Stories

Tyre industry intelligence, market reporting, and editorial analysis — curated for Southern African professionals.

CAUTION! WORN TYRES CAN KILL!

CAUTION! WORN TYRES CAN KILL!

Chief executive officer of Sumitomo Rubber South Africa, better known as Sumitomo Dunlop (manufacturer of the iconic Dunlop, Sumitomo and Falken tyre brands), talks heritage, investment and safety, addressing the impact of the unregulated second-hand tyre industry on the safety of road users. The Dunlop brand’s heritage of quality and reliability has stood the test […]

A growing resentment to part-worn tyres in the UK

A growing resentment to part-worn tyres in the UK

At the National Tyre Distributors Association (NTDA) Conference in October in the UK (which is still part of the European Union until at least January 2020) it was announced that members have unanimously said ‘No’ to the sale of part-worn tyres in an independent survey. The NTDA has also been significantly instrumental in helping the […]

First World Endurance win for Goodyear at Shanghai 4h

First World Endurance win for Goodyear at Shanghai 4h

History was made at Shanghai for the third round of the 2019/20 FIA World Endurance Championship (WEC) where Goodyear took their first win since returning to international motorsport this season. The Jota Sport Oreca of Roberto Gonzales, Anthony Davidson and Antonio Felix da Costa won after a race-long battle with its sister Goodyear-shod Jackie Chan […]

Hunter Engineering Company Named 2019 SEMA Manufacturer of the Year

Hunter Engineering Company Named 2019 SEMA Manufacturer of the Year

Hunter Engineering was named SEMA Manufacturer of the Year at the 2019 SEMA Industry Awards Banquet Nov. 7 for making “outstanding strides in the manufacturing category.” The SEMA Manufacturer of the Year Award recipient meets rigorous criteria, including demonstrating outstanding business practices, establishing innovative processes and products, investing in the well-being of employees, exhibiting a high […]

Yokohama Sweeps SEMA New Product Awards Tire Category

Yokohama Sweeps SEMA New Product Awards Tire Category

The Specialty Equipment Market Association (SEMA) announced its Best New Products Award winners Tuesday at the 2019 SEMA Show with Yokohama Tire sweeping the tire and related products category. Yokohama’s Geolandar X-AT extreme all-terrain tire was named the “Best New Tire,” and the UHP Advan Apex as well as the Geolandar X-CV, the company’s luxury SUV and crossover tire, earned runner-up awards. […]

Bridgestone B-BBEE levels lead industry

Bridgestone B-BBEE levels lead industry

Bridgestone South Africa’s transformation journey has seen dramatic structural changes as the leading tyre manufacturer announced a shift from a Level 7 to Level 4 Broad-based Black Economic Empowerment (B-BBEE) certification. In 2017, significant leadership changes led the company into a hard and long-overdue conversation about diversity and inclusion in its Sales, Manufacturing and Corporate […]

Continental Tyre SA’s Shaun Uys selected as Africa MD of the Year by Global 100

Continental Tyre SA’s Shaun Uys selected as Africa MD of the Year by Global 100

Magazine’s annual awards recognise achievements and expertise of companies and individuals operating to the highest standards across the globe Shaun Uys joined Continental Tyre SA in 2000, completed local and international assignments in Production, Marketing and Sales and retail divisions before being appointed Managing Director in 2015 Uys spearheaded introduction of the BestDrive retail channel […]

New Tiger Wheel & Tyre Campaign Celebrates Tyres that are “Best in the Wet”

New Tiger Wheel & Tyre Campaign Celebrates Tyres that are “Best in the Wet”

There’s a wonderfully descriptive Afrikaans expression, “Goedkoop is duurkoop”, meaning that cheap goods will cost you more in the long run. Nowhere is this truer than with tyres, cautions Tiger Wheel & Tyre. While a budget tyre might do a reasonable job under ordinary driving conditions, the retailer points out that wet weather conditions will […]

Tiger Wheel & Tyre ranked Number One in Service Excellence

Tiger Wheel & Tyre ranked Number One in Service Excellence

Tiger Wheel & Tyre has once again taken the top spot in the Ask Africa Orange Index® awards for Service Excellence in the Vehicle Consumables Industry category. That makes it the fourth consecutive win for South Africa’s most trusted wheel and tyre company. The Ask Africa Orange Index® is an annual research survey that has […]

The equivalent of 30 jumbo jets crash in South Africa every year

The equivalent of 30 jumbo jets crash in South Africa every year

SA Road Federation calls for a coordinated national effort to address road crash crisis President of the South African Road Federation (SARF), Saied Solomons, has called for a nation-building programme that underscores road behaviour and which is coordinated to reach into the heart of every enforcement area across South Africa. “All road stakeholders need to […]

Goodyear to supply European Le Mans Series teams

Goodyear to supply European Le Mans Series teams

FIA World Endurance Championship tyres to be developed for LMP2 teams for 2020 LMGTE category to be exclusively supplied by Goodyear in 2020. Following Goodyear’s comeback to the FIA World Endurance Championship (WEC), the tyre company has announced that it will offer the same specifications of tyres to teams in the top class (LMP2) of […]

New Al-based technology from Sumitomo Rubber is launched

New Al-based technology from Sumitomo Rubber is launched

A New AI-Based Technology Designed to Accelerate the Development of Tyre Performance Sustaining Technology has been released by Sumitomo Rubber Industries, Ltd. The company said it was pleased to announce that it had completed the development of a new AI-based technology that utilises real-world data on tyre raw materials, as well as advanced analytical data […]