← Back to home
THE SATREADS ARCHIVE

Stories

Tyre industry intelligence, market reporting, and editorial analysis — curated for Southern African professionals.

Apollo Tyres, Manchester United Host Soccer School Event in Hungary
International

Apollo Tyres, Manchester United Host Soccer School Event in Hungary

33 children took part in the exclusive two-hour training session that featured coaches and staff from Manchester United. Apollo Tyres recently hosted a “Soccer School” in Hungary through a partnership with Manchester United. The event welcomed children of Apollo Tyres employees to a session near the company’s Gyöngyöshalász plant. The Apollo Tyres Soccer School offered a rare […]

MOBILE TYRE SHOP TO EXPAND NATIONAL FOOTPRINT WITH GLOBAL INVESTMENT
International

MOBILE TYRE SHOP TO EXPAND NATIONAL FOOTPRINT WITH GLOBAL INVESTMENT

Australia’s leading mobile tyre brand, Mobile Tyre Shop will take the next step in its national expansion strategy with a major investment from Sailun International Holding (Singapore) PTE LTD, a wholly owned subsidiary of Shanghai-listed Sailun Group Co. LTD. The global tyre giant has invested AUD 5 million (approximately RMB 23.285 million) to subscribe for […]

Apollo Tyres Achieves Gold Rating from EcoVadis for Sustainability Efforts
International

Apollo Tyres Achieves Gold Rating from EcoVadis for Sustainability Efforts

Apollo Tyres has achieved a Gold Rating from EcoVadis, placing the company among the top 5% of businesses worldwide for sustainability practices. The EcoVadis assessment evaluates environmental impact, labour and human rights, ethics, and sustainable procurement. The Apollo Tyres EcoVadis Gold rating reflects substantial improvements in all these areas, the company said. Apollo’s overall performance climbed to […]

Hofmann Introduces New Wheel Alignment and Lift Combination
International

Hofmann Introduces New Wheel Alignment and Lift Combination

Hofmann said its geoliner 678 Imaging Wheel Aligner with the Hofmann 15K Four-Post Lift delivers alignment precision and lifting capability. Hofmann, a provider of equipment for alignment, wheel balancing and tire changing, will pair the Hofmann geoliner 678 Imaging Wheel Aligner with the Hofmann 15K Four-Post Lift. The company said the pair will boost alignment precision and lifting […]

SA Treads Digital June | July ’25 Out Now!
Southern Africa

SA Treads Digital June | July ’25 Out Now!

If, like me, you’ve been wondering whether the waste tyre saga in South Africa will ever be resolved, you may want to check out our feature story on page 6. SA TREADS recently attended a TEPA Workshop dedicated to this matter. The event was attended by the Waste Bureau and a host of dealers from […]

Winter give-away from Tiger Wheel & Tyre
Southern Africa

Winter give-away from Tiger Wheel & Tyre

With the winter school holidays just around the corner, Tiger Wheel & Tyre is inviting families across South Africa and Botswana to hit the road safely, and in style, with the launch of its Ready. Set. GO winter campaign. Running from 23 June to 9 August 2025, the campaign rewards you with a limited-edition LEGO® […]

Yokohama Rubber Successfully Combats Counterfeit Wheels in China
International

Yokohama Rubber Successfully Combats Counterfeit Wheels in China

Yokohama Rubber collaborating with Anlu authorities to target illegal manufacturers. The Yokohama counterfeit wheel crackdown in China has led to the successful removal of unauthorized ADVAN Racing aluminum wheels, the company said. Yokohama Rubber filed an administrative complaint with authorities in Anlu City, Hubei Province, targeting a local manufacturer producing fake versions of its premium aluminum wheels. Authorities acted […]

Michelin launches a new Construction tyre range
International

Michelin launches a new Construction tyre range

Michelin has recently introduced its all-new X® Works Z2 and D2 tyre ranges which deliver increased fuel savings, longer tyre life and improved durability for the construction industry. Through a series of technical innovations that optimize profitability and promote vehicle fleets ecological transition in both the construction and waste management sectors. The Michelin Works® Z2 […]

New regional all-position steer tyre from Yokohama
International

New regional all-position steer tyre from Yokohama

Yokohama Tire has announced the launch of its new 116R Regional All-Position Steer tyre which has been produced at the company’s manufacturing plant in Mississippi, USA and is now available in three initial size options – 11R22.5, 295/75R22.5 and 11R24.5 incorporating a seven-year unlimited retread casing warranty. Tom Clauer, Senior Manager of Commercial product planning […]