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THE SATREADS ARCHIVE

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Tyre industry intelligence, market reporting, and editorial analysis — curated for Southern African professionals.

How Tariffs are Impacting Canadian OTR Tyre Demand

How Tariffs are Impacting Canadian OTR Tyre Demand

The president & CEO of the Tire & Rubber Association of Canada details how the construction, mining, and transportation industries there may face a slowdown with trade disputes looming. Due to the recently announced 25% tariffs on all steel and aluminum imports from Canada by the Trump Administration, Canada OTR tyre sales face economic uncertainty. Construction, mining, and transportation […]

Nokian Tyres Aims for Record Growth with New CEO Paolo Pompei

Nokian Tyres Aims for Record Growth with New CEO Paolo Pompei

While Nokian has a strong presence in Nordic countries, Paolo Pompei said he wants to see growth in other regions Nokian Tyres is looking to drive growth and efficiency in 2025. New President and CEO Paolo Pompei has outlined key strategies to boost Nokian Tyres’ growth, which includes enhancing productivity and solidifying its position in global markets. Expanding Production […]

Koala Technologies Unveils Te.Sense Bloom: A Cost-Effective, Sustainable Solution for Rapid Tyre Deflation Testing and Emerging EV Stability Test Requirements

Koala Technologies Unveils Te.Sense Bloom: A Cost-Effective, Sustainable Solution for Rapid Tyre Deflation Testing and Emerging EV Stability Test Requirements

Chicago-based Koala Technologies LLC (KTL) has introduced Te.Sense Bloom, a breakthrough in non-destructive rapid tyre deflation testing. Fully compliant with FMVSS 110 and emerging EV stability test standards, this cost-effective and reusable solution allows passenger car OEMs and tyre manufacturers to optimise test programmes while reducing waste. The first U.S.-specification kit has been delivered to the […]

Hi-Q Tyres & Autocare opens a new store in Potchefstroom (Hi-Q Potchefstroom)

Hi-Q Tyres & Autocare opens a new store in Potchefstroom (Hi-Q Potchefstroom)

Hi-Q were thrilled with the grand opening of the new store that took place on Monday, March 3 at 87 Nelson Mandela Drive, Potchefstroom. Shareholders André Bal, Milandi Visser, Johan Visser (unfortunately Johan could not attend), Annelize Coetzee, Johan Coetzee and the team, are eagerly waiting to welcome customers with premium products and top-notch services, […]

Hi-Q opens store in Montana, Pretoria

Hi-Q opens store in Montana, Pretoria

On Saturday, 1 March, Hi-Q Tyres and Autocare opened its new store in Montana, Pretoria. Dwayne Strydon is the owner the new store and he boasts 14 years in the autobody repairs and a few more in the motor industry. Dwayne, stated, “My adventure began 17 years ago in the motor industry and continued for […]

TYREXPO ASIA 2025: THE ONE-STOP MARKETPLACE FOR ASIA’S TYRE INDUSTRY RETURNS TO SINGAPORE

TYREXPO ASIA 2025: THE ONE-STOP MARKETPLACE FOR ASIA’S TYRE INDUSTRY RETURNS TO SINGAPORE

Following the successful edition in Bangkok, Thailand, in 2024, TyreXpo Asia Singapore 2025 will return for its 14th edition from 12 – 14 March 2025 at Sands Expo and Convention Centre, Singapore. As Asia’s premier exhibition for tyres, automotive repair equipment, tools, parts, and accessories, the event will convene key decision-makers and industry leaders from […]

Continental Dominates Summer Tyre Test by European Automobile Clubs

Continental Dominates Summer Tyre Test by European Automobile Clubs

In their latest summer tyre test, the German automobile club ADAC, the Austrian ÖAMTC and the Swiss TCS awarded Continental’s SportContact 7 the top grades “good” (ADAC and ÖAMTC: 1.8) and “highly recommended” (TCS: 74 percent). The European automobile clubs tested a total of 18 models from international brands in size 225/40 R 18. The […]

Trump EPA Sends California Truck Regulations to Congress

Trump EPA Sends California Truck Regulations to Congress

EPA Administrator Lee Zeldin will send California truck regulations waivers to Congress, challenging Advanced Clean Trucks emissions rules U.S. Environmental Protection Agency (EPA) Administrator Lee Zeldin announced that the agency will transmit the Biden Administration’s rules granting waivers to California to Congress. These waivers allowed the state of California to set its own truck regulations. They were distinct […]

Yokohama Reports 11% YOY Sales Increase in 2024

Yokohama Reports 11% YOY Sales Increase in 2024

The company forecasts an 11.4% increase in sales revenue for 2025, and projects business profit will rise 2.7% Yokohama Rubber reported its business and financial results for fiscal 2024, covering January to December. The company increased sales revenue by 11.1% year-over-year, reaching ¥1,094.7 billion (approx. $7.2 billion) and surpassing ¥1 trillion for the first time. Yokohama also set […]

Nokian Tyres to lead the FUTUREPROOF programme to develop unique solutions for future mobility with over 100 partners

Nokian Tyres to lead the FUTUREPROOF programme to develop unique solutions for future mobility with over 100 partners

Nokian Tyres is to lead the FUTUREPROOF research, development and innovation program to confront the key challenges of future mobility through solutions related to for example the digitalization of tires and traffic, sustainable product lifecycle and advanced manufacturing technologies. The five-year-long program’s mission is futureproofing resilient European on- and off-road mobility by crosslinking industries to […]

Continental to Present at the 2025 Tire Technology Expo

Continental to Present at the 2025 Tire Technology Expo

The focus of the four technical presentations are on reducing the environmental footprint of tyres during their use phase. Continental will showcase its latest advancements in tyre technology with four technical presentations at the Tire Technology Expo conference. The conference takes place March 4-6, in Hanover, Germany. Jorge Almeida, head of sustainability at Continental Tires, and Prof. Burkhard […]