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THE SATREADS ARCHIVE

Stories

Tyre industry intelligence, market reporting, and editorial analysis — curated for Southern African professionals.

TEPA calls on tyre dealers to step up compliance on waste tyre management
Southern Africa

TEPA calls on tyre dealers to step up compliance on waste tyre management

The Tyre, Equipment, Parts Association (TEPA), a proud association of the Retail Motor Industry Organisation (RMI), has welcomed the recent reminder letter from the Waste Bureau to all tyre dealers, reinforcing their legal responsibilities in handling and disposing of waste tyres. Vishal Premlall, National Director of TEPA and a member of the Waste Tyre Management Industry […]

Automechanika Johannesburg Forges Vital Connections at Zimbabwe and Zambia Roadshows
Southern Africa

Automechanika Johannesburg Forges Vital Connections at Zimbabwe and Zambia Roadshows

The recent Automechanika Buyers and Visitors Sub-Saharan Africa (SSA) Roadshows in Zimbabwe and Zambia, under the theme “Forging the African Connection”, have set the stage for what promises to be the most important gathering for the region’s automotive professionals later this year. Building on Past Success Following the highly successful Automechanika roadshows in Gaborone, Botswana […]

Dunlop Motorsport – How Support for one series Grew to Twenty-Four
Southern Africa

Dunlop Motorsport – How Support for one series Grew to Twenty-Four

JOANNE DE FREITAS ON WHY MOTORSPORT IS IDEAL FOR BRAND EXPOSURE The quest to grow market awareness for the premium range, Dunlop SP SPORT MAXX 060+ led to an unexpected and extraordinary success story, with the local tyre maker securing no less than twenty-four respective South African motor sport series. Joanne de Freitas, Marketing Manager, […]

Waste Bureau Addresses Key Concerns Around Collections
Southern Africa

Waste Bureau Addresses Key Concerns Around Collections

On June 24th, the Waste Bureau was invited to attend a webinar—organised by TEPA—to address key issues being experienced by TEPA members. During the session, the Waste Bureau took questions from dealers around poor service delivery in some parts of the country and advised how they are planning to tackle these deficiencies. SA TREADS was […]

SA Treads Digital June | July ’25 Out Now!
Southern Africa

SA Treads Digital June | July ’25 Out Now!

If, like me, you’ve been wondering whether the waste tyre saga in South Africa will ever be resolved, you may want to check out our feature story on page 6. SA TREADS recently attended a TEPA Workshop dedicated to this matter. The event was attended by the Waste Bureau and a host of dealers from […]

Winter give-away from Tiger Wheel & Tyre
Southern Africa

Winter give-away from Tiger Wheel & Tyre

With the winter school holidays just around the corner, Tiger Wheel & Tyre is inviting families across South Africa and Botswana to hit the road safely, and in style, with the launch of its Ready. Set. GO winter campaign. Running from 23 June to 9 August 2025, the campaign rewards you with a limited-edition LEGO® […]

Celebrating father-child bonds at Formula Vee
Southern Africa

Celebrating father-child bonds at Formula Vee

There’s something magical about the sound of a race car engine roaring to life – especially when it’s the sound of a legacy being passed down from father to child. This Father’s Day, the story of Formula Vee South Africa – a grassroots motorsport category – is being celebrated for tradition, connection, and family – […]

BREAKING NEWS! GOODYEAR SA PLANT TO SHUT DOWN
Southern Africa

BREAKING NEWS! GOODYEAR SA PLANT TO SHUT DOWN

After 78 years of manufacturing tyres in Kariega, Nelson Mandela Bay, the Goodyear factory will close. Restructuring that includes the closure of the company’s manufacturing arm in South Africa will take place – Section 189A retrenchment notices have been served. According to Daily Maverick, the jobs of 900 workers are at risk and thousands of […]

Thuli Gasa Appointed Head of Corporate Services at Dunlop Tyres SA
Southern Africa

Thuli Gasa Appointed Head of Corporate Services at Dunlop Tyres SA

Dunlop Tyres South Africa is proud to announce the appointment of Ms. Thuli Gasa as Head of Corporate Services, serving as a full member of the Executive Committee. Gasa will oversee critical functions including risk management, internal auditing, business continuity, BBBEE, Health, safety and environmental, and sustainability. Dunlop Tyres SA CEO, Lubin Ozoux, said: “We […]

Online Tyre Purchase – On the rise, but is SA set to follow?
Southern Africa

Online Tyre Purchase – On the rise, but is SA set to follow?

There is no getting away from it. E-commerce is growing exponentially. Driven by a younger demographic and consumer preference for convenience, online purchase is fast becoming a way of life, even for items that may not typically fit the traditional ‘mould’ (pun fully intended) – tyres being one such example. The United States replacement tyre […]

Magna Tyres returns to Mining Indaba Show
Southern Africa

Magna Tyres returns to Mining Indaba Show

Indaba Show with their latest OTR Tyre portfolio Mining Indaba Show, the world’s largest mining show will be returning to Cape Town at the International Convention Centre from the 6th to 9th February 2023 to continue its domination in staging a prestigious trade event for the global mining industry over the past three decades. Dutch […]

Dealers, meet your Silent Salesmen.
Southern Africa

Dealers, meet your Silent Salesmen.

Tyrelife Solutions set to Revolutionise Trading Platform. In 2012 Georg Schramm took up an opportunity to become exclusive distributor to the American-based Cooper 4×4 tyre brand – now part of the Goodyear stable. Due to his long involvement with the manufacturing sector, in particular Dunlop which at the time had the rights to distribute Cooper […]