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THE SATREADS ARCHIVE

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Tyre industry intelligence, market reporting, and editorial analysis — curated for Southern African professionals.

MAXAM Releases 45/65R45 Size for MS501 MineXtra L5 Loader Tyre
International

MAXAM Releases 45/65R45 Size for MS501 MineXtra L5 Loader Tyre

MAXAM Tire has released the MS501 MineXtra in a new 45/65R45 size for L5 wheel loaders and heavy-duty mining machinery. Designed for harsh aggregate and mining environments, the 45/65R45 MS501 targets off-the-road (OTR) applications, MAXAMsaid. The MAXAM MS501 MineXtra uses an extra-deep, open L5 offset lug pattern with staggered tread blocks for wear and damage resistance in […]

TEPA highlights aftermarket opportunities at Brazil Auto Parts Trade Mission
Southern Africa

TEPA highlights aftermarket opportunities at Brazil Auto Parts Trade Mission

Johann van de Merwe, Chairman of the Tyre, Equipment, Parts Association (TEPA), a proud association of the Retail Motor Industry Organisation (RMI), recently addressed a technical seminar at the Brazil Auto Parts Trade Mission, where heshared valuable insights into the South African automotive aftermarket and the opportunities it presents for international suppliers. Van de Merwe […]

New format for The Global OTR Conference to debut at THE TIRE COLOGNE 2026
International

New format for The Global OTR Conference to debut at THE TIRE COLOGNE 2026

Strong signal for internationality, innovation and sustainability in the tyre industry. THE TIRE COLOGNE (TTC) continues to grow: in 2026, the leading international trade fair for tyres and wheels will host a new format of The Global OTR Conference, the industry event for the off-the-road tyre industry (OTR), for the first time. By focusing on […]

Point S International Launches Next Generation Campus for Future Leaders
International

Point S International Launches Next Generation Campus for Future Leaders

Point S said the program is meant for young leaders to navigate workforce shortages, customer expectations, and technological change. Point S International launched the Next Generation Campus from Sept. 1 to 5 in Provence, France. The inaugural event brought together 80 young leaders from 10 European countries, all representing family-owned, independent tire and parts businesses within […]

Dunlop Tyres Extends Dunlop Sure Tyre Insurance to 18 Months
Southern Africa

Dunlop Tyres Extends Dunlop Sure Tyre Insurance to 18 Months

Dunlop Tyres South Africa is raising the bar for driver confidence – extending its Dunlop Sure Tyre Insurance to 18 months of protection on tyres. For a limited time, customers purchasing Dunlop tyres at Dunlop-branded stores between 1 October 2025 and 31 January 2026 will enjoy 18 months of cover – an upgrade from the […]

Inside Yokohama’s Strategy That Drove Sales Past ¥1 Trillion
International

Inside Yokohama’s Strategy That Drove Sales Past ¥1 Trillion

In fiscal 2024, Yokohama produced one of the company’s biggest milestones to date. For the first time, the company posted sales revenue above ¥1 trillion (approx. $6.7 billion) and business profit above ¥100 billion (approx. $667 million). That marked the third consecutive year of record results, and after reviewing the company’s 2025 integrated report, it’s clear that this achievement […]

Goodyear Forms Global Racing Organisation
International

Goodyear Forms Global Racing Organisation

The Goodyear Tire & Rubber Company announced the creation of Global Racing, a new organisation that unifies all motorsport operations under one global structure. Goodyear said the milestone begins a new chapter in its racing legacy. Xavier Fraipont will serve as vice president of Goodyear Global Racing. He will guide strategic direction while aligning the group with Goodyear’s broader […]

Tyre Technology where is it headed?
Uncategorized

Tyre Technology where is it headed?

Some of the new buzzwords around tyre technology and what we can expect soon, revolve around smart tyres, airless tyres, data-driven design and sustainable eco-friendly materials. Smart tyres now include the integration of sensors to monitor key parameters such as pressure, temperature, and wear in realtime, transmitting data to vehicle systems to improve safety and […]

Bridgestone South Africa brings adventure home with local production of Dueler AT002
Uncategorized

Bridgestone South Africa brings adventure home with local production of Dueler AT002

Bridgestone South Africa has announced the local production of its premium all-terrain tyre, the Dueler A/T002, at its manufacturing facility in Brits, North West. First launched in Europe in 2023, the Dueler A/T002 is now being produced locally for the first time, making it more accessible to South African drivers while supporting the country’s automotive localisation […]

Nokian Tyres’ next generation smart tire technology awarded a prestigious silver distinction
International

Nokian Tyres’ next generation smart tire technology awarded a prestigious silver distinction

Nokian Tyres has received the prestigious Agritechnica Innovation Award presented by the German Agricultural Society DLG. The Silver Medal distinction was awarded to Nokian Tyres’ next-generation smart tire technology Nokian Tyres Intuitu™ 2.0 Smart Pressure Assistant. Nokian Tyres Intuitu™ 2.0 Smart Pressure Assistant developed for Nokian Tyres Soil King VF tractor tires is next generation smart […]